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Industry · Healthcare

Healthcare marketing for hospitals, clinics and assisted living

Healthcare is my deepest specialism. Patients and families need reassurance before they call, so the ads must earn trust, follow the rules and make booking easy.

What makes healthcare different

Search by treatment

People search for a procedure or a problem, not for a hospital. Campaigns and landing pages should follow each treatment.

Ad rules are strict

Google and Meta restrict health claims, and some regions also need local approval. Copy has to work inside those limits.

Calls decide the outcome

A fast, kind response wins the appointment. I connect ads to WhatsApp and call tracking so no enquiry is lost.

Case studies

More detail on dental clinics and senior care.

Athulya Assisted Living

India · Senior care

₹10.8M managed to a ₹71.64 cost per conversion, with 151,000+ conversions and 55% lower cost than the sister Home Care account.

Athulya Home Care

India · Senior care

Segmented Search, Display and Video across 4 cities and 4+ service lines, with CTRs up to 17% and conversion rates up to 36%.

Julphar Dental Clinic

UAE · Dental and healthcare

Took over a stagnant account and delivered 3.2× more leads on the same budget, with cost per lead down 69%.

Dr. AL Dental Clinic

UAE · Dental and healthcare

1,827 patient leads for a premium Dubai clinic, with peak months at a 44.7% conversion rate.

Common questions

Do you work with hospitals as well as clinics?

Yes. The approach is the same treatment-by-treatment structure I use for clinics and care providers, scaled across departments.

Can healthcare businesses advertise on Meta?

Yes, within Meta's health policies. You cannot imply knowledge of someone's condition or target by health status, so the creative needs care.

Do you run ads in Arabic?

Yes. I run campaigns in English and Arabic for clinics in the UAE.

Other industries

Ready to see what your account could do?

A free 45-minute consultation on your numbers, your margins and what one customer is worth to you. If ads are not the right spend right now, I will say so.

Book a free consultation